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Chesterton's Fence
Should you remove the fence or not?
Taylor Adams
Nov 4, 2022
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Chesterton's Fence
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October 2022
Context Matters
One of the hardest things to build in a team is a deep and lasting sense of trust. There are many ways to go about it, but one that I have consistently…
Taylor Adams
Oct 7, 2022
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Context Matters
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March 2022
Good Friction
A maxim you learn early and often in product optimization is to remove friction. Remove it from the purchase funnel. Eliminate unnecessary screens and…
Taylor Adams
Mar 12, 2022
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Good Friction
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February 2022
Product Meets Market Interaction
Product and marketing need to work together to create the best outcome. If you only focus on one, you are optimizing only part of the total value of…
Taylor Adams
Feb 20, 2022
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Product Meets Market Interaction
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January 2022
Valuable Sources
Growth-oriented product managers don’t presume to come up with great ideas all on their own. But they must be experts at picking and prioritizing the…
Taylor Adams
Jan 28, 2022
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Valuable Sources
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To Test or Not to Test
Your Growth team should subject every decision it makes to an A/B test. The exception to this is rare. Just as importantly, each failed test should not…
Taylor Adams
Jan 28, 2022
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To Test or Not to Test
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False Confidence
Ask a roomful of people if they are above average at anything—driving, cooking, performing on the job—and more than half of them will raise their hands…
Taylor Adams
Jan 28, 2022
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False Confidence
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Tests Are Not Exams Theorem
This is one of the first Lens that I introduce to a team as it is foundational to a successful growth team and alongside the Lens “To Test or Not to…
Taylor Adams
Jan 28, 2022
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Tests Are Not Exams Theorem
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The Clarity of a Lens
A strong culture allows people to make good decisions quickly and confidently, knowing that everyone in the organization operates under a common set of…
Taylor Adams
Jan 28, 2022
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The Clarity of a Lens
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Classes of Growth - Real World DnD
In 2010 my brother introduced me to a hilarious podcast of four comedians playing DnD called Acquisitions Incorporated. We had so much fun from…
Taylor Adams
Jan 28, 2022
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Classes of Growth - Real World DnD
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Who Am I And Why Am I Doing This
Why am I doing this? I want to get better and I believe that this process will put sharper form to experience. I have built a model of lens' that help…
Taylor Adams
Jan 28, 2022
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Who Am I And Why Am I Doing This
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